{"product_id":"gestion-google-ads","title":"Google Ads Management","description":"\u003ch2\u003eGoogle Ads Management\u003c\/h2\u003e\u003cp\u003eIncrease your visibility among people searching for your products or services. SP Media creates, launches, and manages your Google Ads campaigns with targeting tailored to your objectives, performance monitoring, and optimizations.\u003c\/p\u003e\u003cp\u003eChoose your package based on the number of campaigns and the level of support you require.\u003c\/p\u003e\u003ch2\u003eBasic Package — One Search Campaign\u003c\/h2\u003e\u003cul\u003e\n\n\u003cli\u003eCreation and launch of one campaign on the Google Search Network.\u003c\/li\u003e\n\n\u003cli\u003eKeyword research tailored to your business.\u003c\/li\u003e\n\n\u003cli\u003eAd creation and ad component configuration.\u003c\/li\u003e\n\n\u003cli\u003eGeographic and demographic targeting setup.\u003c\/li\u003e\n\n\u003cli\u003eConversion tracking setup, where available.\u003c\/li\u003e\n\n\u003cli\u003ePerformance and keyword monitoring.\u003c\/li\u003e\n\n\u003cli\u003eBid, ad, and targeting optimization.\u003c\/li\u003e\n\n\u003cli\u003eBudget management within the approved limit.\u003c\/li\u003e\n\n\u003cli\u003eBasic performance report with the main available metrics, an analysis of results, and recommendations.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\u003ch2\u003eStandard Package — Up to Three Campaigns and Conversion Tracking\u003c\/h2\u003e\u003cul\u003e\n\n\u003cli\u003eCreation, launch, and management of up to 3 Google Ads campaigns.\u003c\/li\u003e\n\n\u003cli\u003eCampaign selection based on your objectives: Search, Performance Max, Shopping if available, or Display if relevant, with tailored remarketing actions.\u003c\/li\u003e\n\n\u003cli\u003eConversion tracking setup using Google Tag.\u003c\/li\u003e\n\n\u003cli\u003eSetup of relevant key actions: purchases, leads, calls, or forms, depending on your business and technical capabilities.\u003c\/li\u003e\n\n\u003cli\u003eTracking testing and validation.\u003c\/li\u003e\n\n\u003cli\u003eGoogle Analytics integration, where available.\u003c\/li\u003e\n\n\u003cli\u003eKeyword and audience monitoring.\u003c\/li\u003e\n\n\u003cli\u003eRegular bid and performance optimization.\u003c\/li\u003e\n\n\u003cli\u003eReport presenting campaign performance, the best-performing keywords and ads, and recommendations for next steps.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\u003ch2\u003ePremium Package — Up to Five Campaigns and Advanced Testing\u003c\/h2\u003e\u003cul\u003e\n\n\u003cli\u003eCreation, launch, and management of up to 5 Google Ads campaigns.\u003c\/li\u003e\n\n\u003cli\u003eCampaign selection based on your objectives: Search, Performance Max, Shopping if available, Display or video if relevant, with tailored remarketing actions.\u003c\/li\u003e\n\n\u003cli\u003eA\/B testing of ad headlines.\u003c\/li\u003e\n\n\u003cli\u003eTesting of descriptions and calls to action.\u003c\/li\u003e\n\n\u003cli\u003eTesting of keywords and their variations.\u003c\/li\u003e\n\n\u003cli\u003eTesting of landing page messaging angles, depending on the available pages and variations.\u003c\/li\u003e\n\n\u003cli\u003eAudience testing where relevant.\u003c\/li\u003e\n\n\u003cli\u003eAnalysis of results and continuous optimization during the management period.\u003c\/li\u003e\n\n\u003cli\u003eWeekly report detailing the main metrics, tests conducted, optimizations, and recommendations for the following week.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\u003ch2\u003eA Scope Tailored to Your Project\u003c\/h2\u003e\u003cp\u003eThe number of campaigns corresponds to the package total. Campaign types are selected based on your objectives, budget, available resources, and account eligibility.\u003c\/p\u003e\u003cp\u003eLanding page testing does not automatically include the creation or development of new pages. The volume of ads, keywords, and variations is defined during the briefing.\u003c\/p\u003e\u003ch2\u003eRequired Elements\u003c\/h2\u003e\u003cul\u003e\n\n\u003cli\u003eA presentation of your company, products, or services.\u003c\/li\u003e\n\n\u003cli\u003eYour objectives and the offers to promote.\u003c\/li\u003e\n\n\u003cli\u003eThe targeted geographic areas and languages.\u003c\/li\u003e\n\n\u003cli\u003eThe planned advertising budget.\u003c\/li\u003e\n\n\u003cli\u003eAuthorized access to your Google Ads account.\u003c\/li\u003e\n\n\u003cli\u003eYour website address and landing pages.\u003c\/li\u003e\n\n\u003cli\u003eThe copy, images, videos, and branding elements available for the selected campaigns.\u003c\/li\u003e\n\n\u003cli\u003eThe technical access required for the conversion tracking included in your package.\u003c\/li\u003e\n\n\u003cli\u003eFor Shopping: the necessary access and product data, depending on your existing setup.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\u003ch2\u003eBudget and Duration\u003c\/h2\u003e\u003cp\u003eManagement fees do not include advertising spend billed by Google. The advertising budget is defined and approved separately.\u003c\/p\u003e\u003cp\u003eThe management period covered by the package must be specified before placing the order. The frequency of reports does not constitute a subscription or automatic renewal.\u003c\/p\u003e\u003cp\u003ePerformance depends notably on your market, your offer, your website, and your budget. No number of clicks, leads, sales, or return on investment is guaranteed.\u003c\/p\u003e","brand":"SP Media","offers":[{"title":"Basic","offer_id":67934696472878,"sku":null,"price":149.0,"currency_code":"USD","in_stock":true},{"title":"Standard","offer_id":67934696505646,"sku":null,"price":299.0,"currency_code":"USD","in_stock":true},{"title":"Premium","offer_id":67934696538414,"sku":null,"price":499.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/4171\/6014\/files\/GoogleAdsManagementBasicInfographic.png?v=1793886826","url":"https:\/\/spmedia-marketing.com\/en\/products\/gestion-google-ads","provider":"SP MEDIA ","version":"1.0","type":"link"}